Privacy Policy

We collect account identifiers such as your email address; pet profile details such as name, breed, age, weight, and care notes; health check-ins such as owner-observed energy, appetite, breathing, digestion, notes, dates, and optional photos; service usage and security records; directory report purchases; and subscription and transaction identifiers. Lemon Squeezy processes payment-card details. Dog Mom does not receive or store your full card number.

Pet health logs are used only to provide your account-specific dashboard, calculate symptom baselines and trends, sync your records, generate reports you request, and maintain service security. They are not medical records created by a veterinarian, and the tracker does not diagnose or treat any condition.

Community Pulse sharing is off by default. If you actively opt in, only the pet name, breed, optional photo, derived scores, and check-in time are displayed. Your email, free-text health notes, and account identifiers are not included in that community display.

Signed-in Free members may submit up to three Dog Mom questions per day, while Pro and VIP members receive unlimited questions. When you submit a question, we send the pet name, breed, age, the latest four weeks of health scores and owner-entered notes, and the question and recent drawer messages to our configured AI service provider, DeepSeek or OpenAI. This information is used only to generate the requested response.

Pro and VIP weekly AI insights are generated only after you select the Generate AI Insight or Refresh control. Merely opening the Dashboard does not send the health timeline to the AI provider. We do not send your account email, payment-card details, or pet photos in an AI request.

AI providers process submitted information under their own service terms and data-protection commitments. Avoid entering unrelated personal information in pet notes or questions. If no AI provider is configured or available, Dog Mom uses a local rule-based safety summary instead.

We do not sell personal information or pet health-tracking data. We do not disclose pet health logs to insurance companies for underwriting, pricing, eligibility, claims decisions, or marketing. We also do not use pet health logs for targeted advertising.

When configured, we use PostHog to understand page visits, feature usage, conversion events, errors, and how people navigate the service. PostHog may process device, browser, approximate location, interaction, and session-replay data for this purpose. Form inputs are masked, and restricted administrative content is blocked from recordings. We use this information to improve product usability, reliability, and support; we do not use pet health logs for targeted advertising.

When a valid Meta Pixel ID is configured, we use Meta Pixel to measure visits and generic conversion events such as starting a free signup or completing registration. Conversion payloads are restricted to currency, value, and a fixed, non-personal content name. A Lead event is reserved for a completed profile; ordinary CTA and directory clicks are not reported as Leads. The Meta base code measures PageViews across the service, including the dedicated acquisition page and authenticated product routes. We do not send pet names, symptoms, health notes, scores, weight, photos, email addresses, or other pet health-tracking data in Meta conversion payloads.

Vendors may process the minimum data needed to host the application, authenticate accounts, store user content, process payments, deliver support, measure service reliability, and prevent abuse. These providers act under their own terms and applicable data-protection duties. We may also disclose information when legally required, to protect users or the service, or as part of a corporate transaction with appropriate confidentiality protections.

We retain account and health data while your account is active and as needed to provide the service. We use access controls, authenticated requests, encrypted transport, and restricted administrative access. No online system can guarantee absolute security, so please avoid entering information that is not needed for pet tracking.

Signed-in users can download a machine-readable copy of their account, pet profile, health logs, subscription history, and directory unlocks with the one-click export below. You may also request correction or permanent account closure. After identity verification, we delete the account, pet profiles, health logs, and uploaded photos we control. We retain only limited payment, fraud-prevention, security, or dispute records when the law requires it, and delete or de-identify them when the required period ends.

Sign in before exporting. If you have an active paid subscription, cancel it before account deletion so future billing stops.

Dog Mom is not directed to children under 13, and we do not knowingly collect personal information from children under 13. Contact us if you believe a child has provided personal information.

Dog Mom is the supplier brand and operator of dogmom.app. General product and account support is available at support@dogmom.app. Email privacy questions, access requests, correction requests, or deletion requests to privacy@dogmom.app. We may ask you to verify control of the account before releasing or deleting data.